Changing the world, one person at a time!
Hypnotherapy of Persuasion
Written by Shelley Stockwell-Nicholas
Everything in life is involves the power of the suggestions you give yourself or another.
In business as in life you don’t always get what you deserve – you get what you negotiate or suggest. Think about the last time you negotiated with someone; a friend, a loved one, an employee, a sales person, a customer or a vendor. Hypnosis is the art of persuasion.
ANYTIME YOU EXCHANGE INFORMATION WITH INTENT OF ESTABLISHING A CHANGE YOU PERSUADE, NEGOTIATE and DIRECT THE MIND.
Suggestion is one of the keys that opens the door to a successful in life.
Think about negotiations that you’ve made in the past. How did you get what you wanted as a child? I was stunned one day in the market as my five-year-old negotiated and hypnotized me to buy him a ball. (He had dozens at home).
“If you get me this ball it will make a complete set- one in each color. Won’t they look great in my room? (Selling the benefits).
“Mommy doesn’t have the money for that ball.”
“Well let’s put some paper towels back and then we’ll have the money.”
What could I do?
What negotiation and agreements (both spoken and unspoken) went into your marriage agreement? How did you purchase your last car? What are you like in a flea market? If you are selling yourself or a product what do you say to others? Do you ask for what you want?
Learning the ten principles of Persuasive Hypnotherapy allows others to benefit from your product or service. As a counselor or therapist how can you help someone if you don’t persuade him or her to come to see you for a session?
1. Prepare to Persuade
Watch what goes on around you. Observe everyday conversations and your conversations of others. Everyone negotiates and persuades all the time! With awareness of how you and others persuade, you develop your ability to be an even better influence. Attend workshops and read books. Persuasion is an art form.
2. Be A Good Planner
Decide what you want to convey. What action would you like to evoke from others? Hold the thought of the outcome and then speak. Notice the most appropriate time to bring in your positive suggestions. The best moment to make a “call to action” is when the other can give you a moment of their time and focus. In business you write an agenda. In hypnosis you create a plan or hypnotic formula to be most effective.
- Contract or expectation “In a moment I will shake your hand and you will enjoy a wonderful deep hypnotic experience.”
- Delivery “Put your feet together. Look into my eyes (the handshake).” You do what you promised.
- Call to action “Sleep” or “Sleep, now.” Timing is everything with hypnosis. You seize the perfect moment of receptivity for your induction.
- Hold High ExpectationsRarely do people pay you more than you charge. Value your worth and others will too. When negotiating for money open positively: where you start effects where you finish. Be confident – EXPECT TO DO WELL. Studies prove that people who expect more get more. Remember that people value most what they pay a lot for. Think about it, don’t you cherish something you spent a lot for? Isn’t nice to help people get the most out of your work?4. Be In Great ShapeGood negotiators are in good mental shape and good health. Negotiation uses energy and can sometimes create tension. Gets enough rest, eat well and most importantly, don’t drink, take drugs or load up on sugar or caffeine. It hurts your persuasive power. Be in a good mental place. When you feel good, good comes to you.
5. Look Good
If at all possible, dress like the person you want to persuade. Or dress up a little more than they are dressed. That conveys to the subconscious that you are to be respected and that you respected them. After all, you cared enough to look your best for them. Visual impact can make or break a negotiation. Studies show that people make judgments within seconds that can decide the outcome of a negotiation. Be clean and smell clean.
Books are truly judged by their cover. To prove this point, when I lecture, I often get three people dressed in exaggerated attire and one dressed in a blue, color coordinated suit to stand in front of my listeners. I then have my listeners answer these questions:
- What kind of personality does this person have?
- What Kind of family?
- How much money do they make a year?
- What are their strong and weak points?
- How educated are they?
- Would you trust them in a business situation?
The well dressed one is always judged as smarter and a more likely candidate for a successful negotiator.
6. Be A Good Listener.
“It is better to keep silent and let people think that you are a fool than to open your mouth and remove all doubt.” – Abraham Lincoln
The one who speaks first sets the tone. Greet the person with a smile and a firm (not killing) handshake. Make eye contact. Smile; a smile diffuses aggression among apes and it works for humans too. Begin by saying something positive to the other person’s attention. Be sincere. No one likes to feel manipulated.
What does your friend, client or prospective client want? Listen to their desires and repeat back to them so they know that they have been heard. You’re there to help you really do want to give them what they need. Active listening establishes rapport. Rapport builds trust. Trust opens us to suggestion.
7. Ask Questions
The person who asks the most questions usually controls the conversation. They receive the most information and information is power. One well placed question shows that you’re listening to their viewpoint and needs.
I once got a job by asking my interviewer: “You have a very interesting job talking to people all day long. How did you get into this?” An hour later, after telling me her life’s story my interviewer said; “You are perfect for this job. You’re such an interesting person.”
If you are asked a question, restate or rephrase the inquiry before answering. This gives you time to think and give an honest and persuasive answer. Don’t make up answers that can be proven as wrong. If you don’t know the answer, say so. Thank the person for raising a good issue. And promise to look into it. To be credible, follow up. If the question is irrelevant gracefully move on to another topic. Remember that the only dumb question is the one not asked.
8. Stay Neutral
If you’re greeted with hostility don’t engage in it. Go into neutral or tell a lighthearted story. Or divert their attention to aspects that they already have agreed upon.
One of the best low key negotiators I ever saw was my agent at the Frankfurt Book Fair in Germany. A buyer picked up a book and said “Now why would I want such an awful book!” My rights agent smiled, remained neutral and said “Would you like a cup of tea?” As the client continued to thumb the pages of the book, the agent actively listened, nodded and never addressed the barrage of forthcoming criticism. I watched in awe as the buyer talked himself into buying the book!
9. Persistence Pays
Don’t quit when rejected. “No” often means, “Give me more information”.
10. Analyze Your Negotiations
Learn From Them Win/win negotiations are the most successful. Persuade for positive change- Learn well and prosper. If you’ve done a great job both you and your client has gotten more than they bargained for. What a great life when you can made a difference and a living at the same time!
By Rebecca Wright Rogan
The ancient principles of balance and harmony still apply & relate to us all. Feng Shui recognizes energy of your home and garden. It helps you understand your personal energy and how it relates to your environment.
In your busy world blessed events, traumas, obstacles, and challenges affect your energy and how you see yourself. Feng Shui calls upon the five elements, fire, earth, metal, water, and wood, that also associate with distinct characteristics, colors, and shapes. Finding the elements that are predominate at the present time are the dominate ones depending on the life stages and experiences of the individual life style now. We assist in bringing that flow of connection between self knowledge and self expression. You create that special style for that spirit of being….. to identify ….reflect…. who you really are their essence and release to be in your own power your CHI. Learn to be your own master.
As Dr Shelley said, “Master of your mind; be a Mastermind”
Feng Shui brings mental balance and harmony between your physical presence and your personality. Bringing the Eastern principles of Feng Shui, and combining with the Western holistic approach of wellness you are elevated to a new level.
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imagination, will energy, will power, yar-phoonk, yoga for the mind, zoned-out, and zoo-magnetism. After Frederick Anton Mesmer’s work, it was named “Mesmerism.” Then Dr. James Braid called it “Hypnotism,” and the name stuck. (excerpt fromStockwell’s Dictionery Script Book)
By Shelley Stockwell-Nicholas
Good Citizen, the following hypnosis facts are offered for your edification and elucidation:
Hypnosis is a legal self-regulated self-help, alternative wellness modality that uses the mind’s natural ability to create a positive attitude that supports life, joy, goals and health care. It reduces stress and relaxes the nervous system. Hypnosis is fun and easy to learn and belongs to all of us. Hypnosis or self-hypnosis came with the package of your consciousness. You regularly hypnotize yourself with self-talk. You can easily learn to hypnotize (or de-hypnotize) yourself or another in less than ten minutes and can learn from exceptional books.
- Hypnosis and Hypnotherapy Help a Lot of People
Hypnosis is used to enhance happiness, focus, motivation, learning and memory skills for work, school and sports (Tiger Woods uses hypnosis to stay in the zone). It is also used by advertisers, salespeople, athletes, religious leaders, motivational speakers, parents, students, teachers, politicians and, of course, by and for yourself.
Hypnosis techniques like visualization, progressive relaxation, suggestion, reinforcement, mental rehearsal and more enhance your natural resources for a more positive outcome. Hypnosis demonstrations are educational and entertaining.
Hypnosis is used medically to reduce pain and for more rapid rejuvenation. More and more licensed medical doctors, nurses, psychologists, psychiatrists, physical therapists and dentists refer clients for these complementary services. They know that a patient who learns specific non-medical techniques relieve pain, fear, panic, anger, stress, change negative patterns and habits into positive attitudes, sleep better, lose weight, become more motivated, optimistic and joyous and stimulate the body’s innate ability to heal. Just what the doctor ordered.
Forensic hypnotists work closely with law enforcement and enhance the accurate recall of victims and witnesses to crimes and civil cases. Hypnotists work on the movie sets with actors for stress reduction and serve as advisors on major motion pictures. These hypnotists are members of the Screen Actor’s Guild.
2. Hypnosis Is Recognized By The American Medical Association
It is an historical fact that Hypnosis was formally recognized by the AMA in 1955. Blue Cross of California recommended certified Hypnotherapy on its list to their members. An occasional doctor, dentist and psychologist make it their business to go to hypnosis school to be certified as a Professional Hypnotherapist. Yet, most of these well-versed professional, do not have time to practice hypnosis. That is why so many hypnotically educated licensed professionals refer patients to certified professional hypnotists.
3. Hypnosis is Good Business
Hypnotists bring revenue into your city. Statistics released by the New England School of Medicine, prove that over half of all people seeking health care, go to practitioners like hypnotists. Several professional hypnotists are now part of the permanent staff at major hospitals.
Over half of all people who seek health care now go to alternative providers like professional Hypnotherapists according to a 1993 study published in the New England School of Medicine Journal, providers of “unconventional” therapies (non-medical physicians) had an estimated 425 million patient visits in 1990. This figure exceeds the 388 million visits to primary care physicians.
4. Hypnotists are Law Abiding
Hypnotists are trained to satisfy local and state laws. They hold business licenses in their communities, are active in the chamber of commerce and community events.
5. Hypnosis Is A Legal Profession
Hypnosis is recognized as a “Legal Complementary-Alternative Health Care Modality” by the state of California. In accordance with The 2003 California State BUSINESS AND PROFESSIONS CODE 2051, 2052 and 2053 hypnotists and other complementary modalities disclose their qualifications to clients with a formal written disclosure that they are a “legal alternative/complementary health care provider; not a licensed physician” and inform their clients of their hours of training and experience. (See attached form). Forms protect “Legal alternative practitioners from being cited, penalized or fined for violating the Medical Practice Act of California.”
Advertising regulations state: “A person who advertises such lawful (alternative) services must say that he or she is a Legal Alternative Healthcare Provider and not a California licensed healing arts practitioner.”
6. Hypnosis And Hypnotherapy Is A Self-Governed Profession
Since hypnosis is self-regulated, no certification is legally required. However, Certified Professional Hypnotherapists are not only well trained in their specialty they take it upon themselves to regularly attend continuing education seminars and conferences.
7. Hypnotherapists are Well-Informed
Hypnosis certification training is offered by hypnosis societies, post secondary schools and individuals at colleges, seminars and through long distance learning. The numbers of hours required for certifications vary and can be as long as three years. The International Hypnosis Federation® and other membership organizations require at minimum 150 hours of class room training followed by Practicum Training to become a “Certified Hypnotherapist.” Hypnotherapists have yearly continuing education.
The International Hypnosis Federation that certifies hypnotists and offers a conference annually that is approved by the state of California as a continuing education provider and for state licensed nurses, marriage and family counselors, and social workers.
8. Hypnotists Are Unionized And Belong To Professional Hypnosis Organizations
Though it is not required for a practitioner of a self-regulated profession to join any organization or union, most hypnotherapists are members of international hypnosis organizations and associations and agree to a code of ethics, spend hundreds of hours learning and practicing hypnotic techniques, have been certified and regularly attend conferences on the subject. They network with like-minded people, can purchase malpractice insurance and stay informed as to the latest information in the field.
In November, 1971, Hypnotist Union, Local #467 OPEIU AFL-DIO-CLU was chartered in Pennsylvania. Local charters in New Jersey and California soon followed. Hypnotists nationwide support the union. In the words of the past Union President, Howard Coughlin, “Do you want to go on record as the city government official that put a union worker out of work?”
ORGANIZATIONS FOR HYPNOTHERAPISTS
COPHO, is the Council of Professional Hypnosis Organizations
The Licensing Confusion and the Facts: What’s In A Name?
The post nominal most commonly used is “CHt” meaning “Certified Hypnotherapist.” Occasionally, someone licensed in another profession is also certified as a hypnotherapist. Confusion comes if someone licensed in another profession falsely claims to be “a licensed hypnotherapist.”
In most states, anyone can call himself or herself a “psychotherapist” “counselor” or “therapist” as these are unlicensed titles. You cannot, call yourself “Psychiatrist,” “Psychologist,” or “Clinical Social Worker” unless you have specific licensure. Psychiatrists are medical doctors and therefore can write prescriptions. A “psychoanalyst” has been trained in analytic techniques and may or may not be licensed. In California, Marriage and Family Counselors, Social Workers and Psychologists require licensing. Hypnotherapy does not.
A hypnotist’s designated title is based on training and desires. Titles include but are not limited to Hypnotist, Master Hypnotist, Hypnotherapist, Advanced Hypnotherapist, Childbirth/Midwifery Hypnotist, Clergical Hypnotherapist, Clinical Hypnotherapist, Cognitive Hypnotherapist, Educational Hypnotist, Ericksonian Hypntherapist, Forensic Hypnotist, Higher-Self Hypnotherapist, Holistic Hypnotist, Humanistic Hypno-Anesthesiologist, Hypnotherapist, Hypno-advisor, Hypnoanalyst, Hypnocoach, Hypnocounselor, Hypno-Healer, Hypno-Kinesiologist, Hypnologist, Hypnomotivator, Hypnopsychotherapist, Hypnoresearcher, Hypno-Technician, Hypnosis Instructor, Medical/Dental Hypnotherapist, Motivational Hypnotist, Motivational Speaker, Neuro-Linguistic-Programmer, Performance Hypnotist, Stage Hypnotist, Sports Hypnotherapist, Transformational Hypnotherapist or Transpersonal Hypnotherapist. Other legal alternative providers include Coaching, Counseling, NLP, Spiritual Counseling, Pastoral Counseling, Therapy, Trance Induction, Nutrition, Naturopathy, Energy Work, Past Life Regression & Movement Therapy.
Turf Wars: Follow the Money
Some put hypnosis down because they think hypnotists take away their business, because they are uneducated about what hypnosis really is or because they want to be elite, powerful or own the light.
Academics vs. Non Academics
A “lay hypnotist” is a derogatory term coined by academics to discredit non-licensed but certified hypnotists as not being “educated” in hypnosis. Ironically a doctor, dentist or mental health professional like psychiatrist, psychologist, social worker, nurse, marriage and family therapist usually has no instruction in hypnosis at all and is not educationally qualified to practice hypnosis or make hypnosis diagnosis. Yet, for the sake of more business, many of these folks suggest that only licensed medical practitioners practice hypnosis because “lay practitioners” are not qualified to make a “medical diagnosis.” Certainly, a hypnotist is not usually a psychologist or doctor and a psychologist and doctor is not a hypnotist. For professional hypnotists, hypnosis is their well-studied main therapeutic method. They spend hundreds and often thousands of hours learning and practicing hypnotic techniques.
A few licensed doctors, dentists and social workers may be thoroughly trained as hypnotists too. But most medically licensed folks have had little or no background in hypnosis and are not qualified to make hypnosis diagnosis.
Evangelists, faith healers and some whose income comes from veiled hypnosis techniques sometimes preach fear-based suggestions against hypnosis. It’s fun to watch a skilled “faith” healer use rapid hypnosis inductions so the faithful (literally) fall into a deep hypnotic trance and powerful healing suggestions work wonders.
There is room and abundance for all who offer nourishing and positive service to humanity. We must work together for the good of every profession and avoid putting self-serving interests of any person, government or organization ahead of that goal.
By Shelley Stockwell-Nicholas
Can Anyone Be Hypnotized?
How Does Hypnosis Feel?
Why Do Some People Have Doubts About Hypnosis?
Who Can Perform Hypnosis?
Can Hypnosis Be Dangerous?
Q. Can anyone be hypnotized?
A. Yes, of course! Everyone goes in and out of trance, the basic hypnotic state, throughout the day. You, dear reader, have been in trance several times today. You just may not have called it hypnosis. Daydreaming, runners high, before sleep, upon awakening, reading, watching TV, video game playing, a boring meeting, or a freeway drive, all naturally entrance you. Anytime you move from an outward perception to an inner awareness you enter trance. Words you use induce trance too; “wonder,” “amaze,” “puzzle,” understand,” “curious,” “mesmerize,” and “hypnotize,” cause you to go inside to make them make sense. Hypnosis techniques put you in charge of your natural ability to enter trance. Hypnosis is a skill, like reading or writing that anyone can easily learn.
Q. Who can perform hypnosis?
Anyone who has the mind to, and even those who don’t, can and do, do hypnosis. If you can concentrate for a few moments you can easily learn the steps it takes to induce a self-hypnotic trance. You practice hypnotism every day with the things you say to yourself and others. You hypnotize yourself with repetitive actions and thoughts. This is called autosuggestion.
Mothers and fathers are master hypnotists and their verbal and nonverbal conditioning often stick for life. Advertisers use hypnosis in all their work and so do religions. Professional hypnotists receive special training in the technique and use of hypnosis before they achieve certification. To choose a professional hypnotist, find out what training and experience they have and if they belong to a hypnosis organization. Professional groups, like the National Guild of Hypnotists, offer training and opportunities to keep skills updated.
Some psychotherapists may have only attended a lecture or a one-day class in hypnosis and then present themselves as hypnotists. If you want psychotherapy, go to a psychotherapist. But if you want hypnosis, go to a professional hypnotist. Hypnosis is the hypnotists main focus and training.
Q. How does hypnosis feel?
A. Familiar! The by-product of all hypnosis is relaxation where muscles, nerves and mind relax. Some describe it as feeling passive, placid and mellow, others as filled with light or surprised by new perception: “I saw strange pictures for the first time, felt new feelings, thought new thoughts and understood things I never could before. It is difficult to find the words to describe the hypnotic experience.” When in hypnosis there is often a distinct experience of automatic, spontaneous or involuntary thought or action as compared to the feeling you get with conscious choice. Returning to regular “room awareness” makes everything more peaceful.
One friend says that after a hypnosis session, “My heart went around grinning all day.”Hypnosis is definitely a common and varied experience. Each hypnotic trance may be different from what you expect, or from the last one you experienced. This makes sense considering you are not the same person you were the last time! Your experience of trance will differ from another’s.Sometimes part of us can be hypnotized while another part is not. For instance, if you are driving a car and having an animated conversation with your passenger, the part of you driving may be unaware and hypnotized and the part of you talking, fully conscious.
Hypnosis looks different than it feels. From the observer’s point of view, the subject might appear caved in or passed out and, therefore, we might presume that the subject is unconscious. Actually, subjects are super-conscious and keenly aware of everything going on around them. This keen focus may leave the subject feeling like they aren’t doing anything particularly unusual.
Q. Why do some people have doubts about hypnosis?
A. Since hypnosis looks different than it feels, it is often misunderstood. Once you feel it, the apprehension goes away. The Media cliche “Look into my eyes you are in my power” and the stage performance” and the stage performance “Cluck like a chicken” have sometimes misrepresented the value of hypnosis.
Some doubt the value of hypnosis because they themselves have not experienced its benefits. And there is a tendency for the conscious mind to judge new unfamiliar ideas harshly. Once they experience hypnosis for themselves, they know how safe and rewarding it is.
Some folks fear the unknown. Others are afraid of being vulnerable. Some have a notion that hypnosis will force them to “go out of control” and then they will reveal some buried truth that they’re “not supposed to.” Or that they lose control. Or, even worse, look foolish.
While in trance your inner wisdom is your guide and that wise part of yourself will tell you the truth. Such truthful insights are a tremendous relief. And, you need not worry; your subconscious mind will only reveals what you choose to reveal. In a trance, any suggestion that violates morals or self preservation is greeted with a natural “cancel, cancel.”
Q. Can hypnosis be dangerous?
Hypnosis is no more dangerous than natural slumber. Practiced by you or a qualified hypnotist, hypnosis is safe, satisfying and self-empowering.
Hypnotized” by parents, teachers, mates or your own self-talk to believe you are less than, incompetent or a failure, that harms you too.
Self-hypnosis lets you decide which suggestions to embrace or discard. It puts you in the drivers seat of your behaviors and emotions. When you learn to choose which suggestions you receive or act upon, you take back control of your life. If you don’t control your subconscious mind, it will definitely control you.
The Rightful Profession of Hypnosis
IHF MESSAGE TO THOSE WHO SEEK TO LIMIT THE PROFESSION OF HYPNOSIS:
- HYPNOSIS IS A LEGAL STAND-ALONE SELF-REGULATED PROFESSION
Hypnosis and Hypnotherapy are not a subset or component of any other modality. While some licensed practioners may use hypnosis to complement their practice, hypnotherapy has a much wider scope. Hypnotherapists provide complete helpful unique therapy to individuals and/or groups.
- CONTROLLING SEPARATE PROFESSIONS VIOLATES ANTI-TRUST LAWS
Legislation that attempts to take away a person’s right livelihood and put money in the pocket of members of any private organization violates anti-trust laws; one company does not have the right to control an entire industry.
- HYPNOTHERAPISTS AND HYPNOTISTS HAVE A STRONG CODE OF ETHICS
Over 35 national & international organizations qualify, educate & certify hypnotists and hypnotherapists. Each organization has standards, ethics and most adhere to the educational requirements. The International Hypnosis Federation (IHF) is a proud member of the Council of Professional Hypnosis Organizations (COPHO www.copho.com), founded September 23, 1989 with over 20 member organizations representing in excess of 20,000 hypnotists throughout the United States and Canada. Many IHF members also belong to AFL-CIO (Hypnosis Union No. 472).
- NO CONTROLLING, SELF-SERVING CONTROLLERS ALLOWED
No private organization has permission to take your right to use hypnosis away from you. Nor shall any organization mislead you to believe that they are the only valid organization.
- FIRST AMENDMENT RIGHTS
Every person has a 1st amendment right of freedom of speech and has the right to hypnotically influence or motivate others.
- HYPNOSIS HELPS PEOPLE TO BE LOOK AND FEEL THEIR BEST:
Clients set and accomplish goals to: Be Aware, Be at the Top Of Their Game, Birth With Ease, Be Creative, Do The “Right” Thing, Gain Control Of Thoughts, Get A Grip, Get High With Their Higher Self, Deal With Challenges, Eliminate Stress/Fear/Pain/Bad Habits, Energize, Be Happy & Healthy, Make Good Choices, Make More Money, Manifest Dreams & Goals, Heal Hurts, Lose Or Gain Weight, Motivate & Be Motivated, Stay Optimistic, Organize, Persuade, Relax, Self-Controlled, Socially Adept, Spiritual, Sleep Well, Stand Up For Themselves and their truth and much more…
- HYPNOSIS IS WELL RECOGNIZED
Hypnosis as many other modalities used by International Hypnosis Federation practitioners is recognized by the US Department of Education’s Classification of instructional programs as “Hypnotherapy-hypnotherapist” 9CIP 2000, 51.3603, and as a “legal profession” by the office of Administrative Law Judges Law Library as “Hypnotherapist”.
Wednesday, October 27, 2010
” . . . and forgive us our trespasses, as we forgive those who trespass against us . . .” How many times have we, who have grown up in the Christian tradition, recited these words from the Lord’s Prayer? How often do we stop and contemplate what it really means, “to forgive” or consider the ramifications if we do not forgive. To some, these words are only words, said by rote, without any substance. To others, forgiveness is conditional on their judgement of another’s actions. Since forgiveness is often interwoven in religious dogma, those who have been or are alienated from the church avoid it. Read More
The International Hypnosis Federation is a highly respected, human potential organization committed to personal growth, education and promotion. Everything IHF does is geared toward bringing YOU joy and success.